Privacy policy

Yura Skin (the "Site", "we", "us", or "our") is operated by UNITE Operations Ltd, a company registered in England and Wales under company number 16674923. We provide a curated selection of Korean Beauty products, including our Collagen Peptide Serum, Jade Roller, Gua Sha, and hydration tools (the "Services"). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase from yura-skin.com. As a UK-based business, we process your data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein. If you do not agree to these terms, please do not use the Services.

Personal Information We Collect or Process

When we use the term "personal information," we refer to information that identifies or can reasonably be linked to you. We may collect or process the following categories of personal information:

  • Contact details: Including your name, billing address, shipping address, phone number, and email address.
  • Financial information: Including payment card information, transaction details, and payment confirmation. Please note that all payments are processed via secure third-party providers; we do not store full credit card numbers.
  • Account information: Including your username, password, and saved preferences.
  • Transaction information: Including items viewed, cart data, wishlist items, purchase history, returns, and exchanges.
  • Communications: Information included in customer support inquiries, feedback, or messages sent via the Site.
  • Device information: Information about your device, browser, IP address, time zone, and network connection.
  • Usage information: Data regarding how you interact with our website, including pages visited and time spent on the Site.

Personal Information Sources

We collect information from the following sources:

  • Directly from you: When you make a purchase, create an account, sign up for newsletters, or contact us.
  • Automatically through the Services: Via cookies, pixels, and similar tracking technologies (including Shopify's native tools).
  • From our service providers: Including technology partners who assist in site maintenance and security.
  • From AI and Analytics Tools: We utilize advanced processing tools, including Large Language Models (such as Claude and Gemini), to analyze customer feedback and optimize service delivery.

How We Use Your Personal Information

We process your information based on the legal grounds of performing a contract with you, our legitimate business interests, or your explicit consent:

  • Fulfillment of Services: To process payments, arrange shipping, handle returns, and provide the Glass Skin Ritual products you ordered.
  • Marketing and Advertising: To send promotional materials and show targeted advertisements. We use tracking pixels from Meta (Facebook/Instagram), Google, TikTok, Pinterest, and Snapchat to provide relevant advertising based on your browsing behavior.
  • Service Optimization: We utilize AI analysis (via Claude and Gemini) to process anonymized customer trends, feedback, and support interactions to improve our Korean Beauty offerings.
  • Security and Fraud Prevention: To authenticate accounts and monitor for suspicious activity, ensuring a safe shopping environment.
  • Legal Compliance: To meet our obligations under UK law, including tax reporting and responding to legal requests.

How We Disclose Personal Information

We share your information with selected third parties to facilitate our business operations:

  • Shopify: Our platform provider that hosts our store and processes your data on our behalf.
  • Ad Platforms: We share data (typically via pixels or hashed emails) with Meta, Google, TikTok, Pinterest, and Snapchat for personalized marketing.
  • Fulfillment Partners: Third-party logistics and shipping providers (Royal Mail, Evri, etc.) to deliver your orders within the specified 2–5 business day window.
  • Corporate Transfers: In the event of a merger, acquisition, or sale of assets involving UNITE Operations Ltd.

AI-Generated Content and Disclaimers

In our commitment to transparency and innovation in the Korean Beauty space, we disclose the following regarding our website assets:

  • AI Logo Disclaimer: The Yura Skin brand logo may have been designed or enhanced using artificial intelligence technologies to achieve our specific aesthetic standards.
  • AI Image Disclaimer: Some lifestyle or illustrative imagery on yura-skin.com may be generated or modified using AI tools. These images are used for creative and atmospheric purposes to represent the Glass Skin Ritual and do not always depict real individuals or specific physical results.

International Transfers

As we use Shopify and various AI/marketing tools, your data may be transferred to and stored in countries outside the UK, including the United States. When transferring data outside the UK, we ensure that appropriate safeguards, such as Standard Contractual Clauses (SCCs) or the UK International Data Transfer Agreement (IDTA), are in place to protect your information.

Your Rights and Choices

Under the UK GDPR, you have the following rights:

  • Right of Access: You can request a copy of the personal information we hold about you.
  • Right to Rectification: You can ask us to correct inaccurate or incomplete data.
  • Right to Erasure: You can request that we delete your data in certain circumstances.
  • Right to Restriction: You can ask us to temporarily stop processing your data.
  • Right to Object: You can object to our processing of your data for direct marketing or legitimate interests.
  • Right to Withdraw Consent: Where we rely on consent, you may withdraw it at any time (e.g., via the "unsubscribe" link in emails).

Security and Retention

We maintain physical, technical, and administrative safeguards to protect your data. However, no internet transmission is 100% secure. We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements. Typically, transaction records are kept for 6 years to comply with UK tax laws.

Complaints

If you have concerns about our data practices, please contact us first. If we cannot resolve your issue, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's data protection authority.

Full Contact Information

For any questions regarding this Privacy Policy or to exercise your rights, please contact our Data Protection Lead:

Brand Name: Yura Skin

Company Name: UNITE Operations Ltd

Company Number: 16674923

Registered Address: 128 City Road, London, EC1V 2NX, United Kingdom

Contact Email: support@yura-skin.com

Contact Phone: +44 7355612985